Implementing the design thinking process

Blog May 17, 2021

Design thinking is a way to get your team thinking creatively about your product and services from customers perspective.

i.e, EMPATHY

It brings the whole team together, saves time of the meetings.

  • Assembling the team -

So at this step it is very important to know that "who should be involved?" The whole idea of this is to work together as a team so their should be everyone involved who so ever is important for the product.

  1. Business owner
  2. Product manager
  3. User researcher
  4. Development team and each and every other who is impotant.
  • Finding the right problem to be solved -

So while finding the problem keep that in mind that user feedbacks are not mostly problems but those are the solutions. Follow up with the team, pen down the points. Once the points are noted then voting should be done.

It is very important to keep in mind that people in the team are not the user thus, one should not depend on their feedback. Real life users are important for the product.

  • Coming up with good ideas -

Never build anything on your first idea. Always create a bunch of solution, examine those, combine those and come up with a prototype.  

While building a product making persona is somewhere very important.

Persona: Imaginary people's profile or example people.

  • Testing your ideas -
  1. At this stage create an initial prototype.
  2. Never ever miss the basic screens.
  3. After the prototype is maid do usability test.
  4. Iterate
  • Planning your development work -

At this stage story mapping is important. i.e, One page or one wall explanation of the product. Always finish what you have  started. Make sure the whole team is on the same page. The minimum usable product is the smallest amount of development the team can perform to test the app's viability.

Story map shows a prioritized view of the capabilities the new app will have.

  • What design thinking give you -
  1. It gives you confidence.
  2. Makes you avoid and drop the bad ideas.
  3. Helps to iterate.

The process is pretty much easy and clear via steps and there is no need to have an experienced agency for the design thinking process.

Tejaswini Singh

Tejaswini is a design student and passionate Product Designer who loves designing delightful experiences.